If you have seriously decided to do trade on the Internet, then, the site on the opencart engine you just need. But why should you use this particular engine, and what, personally, to you as a seller to do? After all, you do not need to know the technical characteristics of the site, but its availability. That’s what most novice Internet entrepreneurs think, committing one of the most serious mistakes.
Trade – trade – trade, but you have to know the basics.
What do you need a good online store? Popularity? – Yes, but it comes with time. Quality merchandise? – Yes, it also will not be superfluous, though in a certain price category, the quality of goods is not so critical.
In fact, the entire online commerce rests on three pillars:
3. And stability.
How much will you get if the customer gets confused when he comes to your site? Not likely. Today’s buyer appreciates the ease of shopping. He is lazy. And it is this laziness inclines him not to go to the store or market, and do online shopping without getting off the couch. If he has to sort through the wilderness of the online store, straining his lazy brain, most likely he will leave you without a purchase in search of an easier prey.
Do not forget about the functionality, because the latter on the one hand creates a convenience, and for you, say, when you add a new product, and for the buyer, telling him about the unique discounts on this or that product at the right time, thereby keeping it in your store.
Well, if your site will be long to load, or worse, disappear from the network, even if you have the highest quality products give away for free, and the site is simple and functional, the buyer will still leave you. He just will not trust the “glitchy” site.
Orensart engine was developed exclusively as a tool for sales, taking into account the psychology of the buyer, including all of the above. Its use allows you to combine the functionality of the site on its basis with the stability and simplicity. But this has a downside…
Speaking of simplicity, it is worth noting that this simplicity is not only for the buyer, the administration and development of the store Opencart as incredibly simple. What’s wrong with that? Everything seems to be fine… Easy administration will allow you to playfully, to add new products, to arrange if necessary, promotions and discounts, and that’s great, because you can save on administration, because special skills here are not required. Except that, developing the site on Opencart also turned out to be so elementary, that any schoolboy, barely mastered web-programming, able to “on his knees” to make their own “miracle” on this engine.